Justin Kestelman is an entrepreneur and the Founder of Hommey and apparel brand First Ever, with more than a decade of experience across brand, marketing, and commercial strategy. He has built and scaled consumer brands from the groundup, spanning product development, storytelling, go-to-market strategy, and team culture.
Before founding his own businesses, Justin worked across sport and property, including senior roles with the National Basketball League, giving him a strong grounding in audience growth, partnerships, and brand-led growth. As a Larita coach, he brings practical insight into what it takes to build something real, helping young people develop confidence, sharpen ideas, and move from intention to action.
